Loyalty (the national principles): strengthening eco-tourism industry in Sabah, Malaysia

The purpose of this study was to investigate the youth’s perception on the influences of the second National Principles (Rukun Negara no. 2) that is ‘loyalty to the king and country’ towards the eco-tourism industry in Sabah, Malaysia. This study aims to determine the positive and negative influence...

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Bibliographic Details
Main Authors: Romzi Ationg, Ahmad Tarmizi Abdul Rahman, Mansur Tola, Anna Lynn Abu Bakar, Budi Anto Mohd Tamring, Nordin Moen
Format: Article
Language:English
Published: Canadian Center of Science and Education 2016
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/19876/1/Loyalty.pdf
https://eprints.ums.edu.my/id/eprint/19876/
http://dx.doi.org/10.5539/jsd.v4n2p184
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