Determinants of customers' intention to use Islamic banking products: a study of consumers in Kota Kinabalu, Sabah
The purpose of this research is about to examine the determinants of intention to use Islamic banking product. This research focused on Sabah customers who are banking with selected banks which are CIMB Bank Berhad, Malayan Banking Berhad (Maybank), RHB Bank Berhad, and Public Bank Berhad. From that...
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| Format: | Thesis |
| Language: | English |
| Published: |
2016
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| Online Access: | https://eprints.ums.edu.my/id/eprint/17747/1/Determinants%20of%20customers.pdf https://eprints.ums.edu.my/id/eprint/17747/ |
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