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Determination of the influence factors on social commerce in SME: A review

Social commerce refers to a new wave of e-commerce wherein traditional e-commerce companies use social media or social networking services to promote online transactions and shopping-related information exchanges. It has become a new critical hub of product sourcing for both businesses and individua...

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Main Authors: Sutomo, Erwin, Nur Shamsiah, Abdul Rahman, Awanis, Romli
Format: Article
Language:English
Published: Penerbit Universiti Malaysia Pahang 2020
Subjects:
HF Commerce
QA75 Electronic computers. Computer science
Online Access:http://umpir.ump.edu.my/id/eprint/29536/1/Determination%20of%20the%20influence%20factors%20on%20social%20commerce.pdf
http://umpir.ump.edu.my/id/eprint/29536/
https://journal.ump.edu.my/ijsecs/article/view/4900
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spelling my.ump.umpir.295362020-10-12T04:49:23Z http://umpir.ump.edu.my/id/eprint/29536/ Determination of the influence factors on social commerce in SME: A review Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli HF Commerce QA75 Electronic computers. Computer science Social commerce refers to a new wave of e-commerce wherein traditional e-commerce companies use social media or social networking services to promote online transactions and shopping-related information exchanges. It has become a new critical hub of product sourcing for both businesses and individuals. Still, there is a scarcity of identifying what significantly contributes to success. This study aim to investigate the determinants factor that influence the implementation of social commerce. The results of this study are TAM is a method that is widely used for social commerce implementation, while the factors that influence the implementation of social commerce are trust, perceived usefulness, information quality, ease of use, enjoyment, and service quality. Penerbit Universiti Malaysia Pahang 2020 Article PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/29536/1/Determination%20of%20the%20influence%20factors%20on%20social%20commerce.pdf Sutomo, Erwin and Nur Shamsiah, Abdul Rahman and Awanis, Romli (2020) Determination of the influence factors on social commerce in SME: A review. International Journal of Software Engineering and Computer Systems (IJSECS), 6 (2). pp. 74-83. ISSN 2289-8522 https://journal.ump.edu.my/ijsecs/article/view/4900
institution Universiti Malaysia Pahang
building UMP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Pahang
content_source UMP Institutional Repository
url_provider http://umpir.ump.edu.my/
language English
topic HF Commerce
QA75 Electronic computers. Computer science
spellingShingle HF Commerce
QA75 Electronic computers. Computer science
Sutomo, Erwin
Nur Shamsiah, Abdul Rahman
Awanis, Romli
Determination of the influence factors on social commerce in SME: A review
description Social commerce refers to a new wave of e-commerce wherein traditional e-commerce companies use social media or social networking services to promote online transactions and shopping-related information exchanges. It has become a new critical hub of product sourcing for both businesses and individuals. Still, there is a scarcity of identifying what significantly contributes to success. This study aim to investigate the determinants factor that influence the implementation of social commerce. The results of this study are TAM is a method that is widely used for social commerce implementation, while the factors that influence the implementation of social commerce are trust, perceived usefulness, information quality, ease of use, enjoyment, and service quality.
format Article
author Sutomo, Erwin
Nur Shamsiah, Abdul Rahman
Awanis, Romli
author_facet Sutomo, Erwin
Nur Shamsiah, Abdul Rahman
Awanis, Romli
author_sort Sutomo, Erwin
title Determination of the influence factors on social commerce in SME: A review
title_short Determination of the influence factors on social commerce in SME: A review
title_full Determination of the influence factors on social commerce in SME: A review
title_fullStr Determination of the influence factors on social commerce in SME: A review
title_full_unstemmed Determination of the influence factors on social commerce in SME: A review
title_sort determination of the influence factors on social commerce in sme: a review
publisher Penerbit Universiti Malaysia Pahang
publishDate 2020
url http://umpir.ump.edu.my/id/eprint/29536/1/Determination%20of%20the%20influence%20factors%20on%20social%20commerce.pdf
http://umpir.ump.edu.my/id/eprint/29536/
https://journal.ump.edu.my/ijsecs/article/view/4900
_version_ 1681489630197710848
score 13.211869

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