Marketing dilemma: A & I confinement spa case study
Over the years, the spa industry has experienced positive growth and is considered to be one of the most important industry because of its ability to provide revenue and satisfy the needs of the customers. As interest in physical wellness increases, spa therapy becomes increasingly popular in Malays...
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| Main Author: | |
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| Format: | MBA/DBA Final Project Report |
| Language: | English |
| Published: |
2014
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| Online Access: | http://discol.umk.edu.my/id/eprint/60/1/AZYATI%20IR.pdf http://discol.umk.edu.my/id/eprint/60/ |
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