Consumers buying behavior on apparel retailing businesses in Kota Bharu
Apparel retailing business has growth well in Kota Bharu, Kelantan every year. Branded and non-branded retail outlet has been growth rapidly. This study aims to examine if there is significant difference between male and female among Kota Bharu people in term of their buying behavior. Factors examin...
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| Format: | Undergraduate Final Project Report |
| Published: |
2012
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| Online Access: | http://discol.umk.edu.my/id/eprint/5396/ |
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