“A study on tourist satisfaction towards ferry services in langkawi “
The purpose of this research proposal is to examine on tourist satisfaction towards ferry services in Langkawi. Additionally, the objectives of this research are to examine relationship between quality service, high fares and ferry safety assessment on tourist satisfaction toward ferry services in L...
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| Main Authors: | , , , |
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| Format: | Undergraduate Final Project Report |
| Language: | English |
| Published: |
2023
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| Online Access: | http://discol.umk.edu.my/id/eprint/13846/1/T45.pdf http://discol.umk.edu.my/id/eprint/13846/ |
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| Summary: | The purpose of this research proposal is to examine on tourist satisfaction towards ferry services in Langkawi. Additionally, the objectives of this research are to examine relationship between quality service, high fares and ferry safety assessment on tourist satisfaction toward ferry services in Langkawi. 384 questionnaires were distributed to community. This study used quantitative approach. The sample size was collected using convenient sampling. Data was collected through online survey. This study shows that the three factors which service quality, high fares and ferry safety assessment are the main factor that influence tourist satisfaction.
Keywords: Tourist satisfaction, quality service, high fares, ferry safety assessment |
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