The impact of service quality on customer satisfaction: the case of Bank Rakyat
The aim of this study is to assess and identify the relationship between service quality and customer satisfaction of Bank Rakyat on SERVQUAL model. This research used self administered technique and it questionnaires data was collected from 250 respo ndents out of 650 major customers. The data that...
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| Main Author: | |
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| Format: | MBA/DBA Final Project Report |
| Language: | English |
| Published: |
2021
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| Online Access: | http://discol.umk.edu.my/id/eprint/11466/1/Wan%20Nor%20Amali%20Binti%20Wan%20Zulkifly.pdf http://discol.umk.edu.my/id/eprint/11466/ |
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