The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.

Organic products are product from organic farming that does not use any artificial preservative. The purposes of these studies, to determine the consumer purchasing intention based on organic chicken, to examine the relationships between the influencing factors with consumer purchasing intentions be...

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Main Author: Nurzalikha Aimi Mohd Subri.
Format: MBA/DBA Final Project Report
Language:English
Published: 2017
Online Access:http://discol.umk.edu.my/id/eprint/10588/1/Nurzalikha%20Aimi%20Mohd%20Subri.pdf
http://discol.umk.edu.my/id/eprint/10588/
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spelling my.umk.eprints.105882022-07-25T09:02:01Z http://discol.umk.edu.my/id/eprint/10588/ The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok. Nurzalikha Aimi Mohd Subri. Organic products are product from organic farming that does not use any artificial preservative. The purposes of these studies, to determine the consumer purchasing intention based on organic chicken, to examine the relationships between the influencing factors with consumer purchasing intentions behavior based on organic chicken and to determine the influential factors toward the intention of purchasing organic chicken among the staff at University Malaysia Kelantan (UMK). This research was conducted by using quantitative method and questionnaire for collection of data. The sampling size consists of 150 respondents which are the staff at UMK. The finding was analyzed by using the Package in Social science Software (SPSS) 21th edition. Base on the finding, shows create exclusivity is the most elements of influencing factors determining the consumer purchasing intention on the organic chicken. There have several recommendation included that can be used apply for the government, organic farmer, any organic organization and also can be used for future researcher. 2017 MBA/DBA Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/10588/1/Nurzalikha%20Aimi%20Mohd%20Subri.pdf Nurzalikha Aimi Mohd Subri. (2017) The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok. Masters thesis, Universiti Malaysia Kelantan.
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
language English
description Organic products are product from organic farming that does not use any artificial preservative. The purposes of these studies, to determine the consumer purchasing intention based on organic chicken, to examine the relationships between the influencing factors with consumer purchasing intentions behavior based on organic chicken and to determine the influential factors toward the intention of purchasing organic chicken among the staff at University Malaysia Kelantan (UMK). This research was conducted by using quantitative method and questionnaire for collection of data. The sampling size consists of 150 respondents which are the staff at UMK. The finding was analyzed by using the Package in Social science Software (SPSS) 21th edition. Base on the finding, shows create exclusivity is the most elements of influencing factors determining the consumer purchasing intention on the organic chicken. There have several recommendation included that can be used apply for the government, organic farmer, any organic organization and also can be used for future researcher.
format MBA/DBA Final Project Report
author Nurzalikha Aimi Mohd Subri.
spellingShingle Nurzalikha Aimi Mohd Subri.
The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.
author_facet Nurzalikha Aimi Mohd Subri.
author_sort Nurzalikha Aimi Mohd Subri.
title The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.
title_short The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.
title_full The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.
title_fullStr The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.
title_full_unstemmed The influencing factors on organic chicken towards UMK staff purchasing intention in Bachok.
title_sort influencing factors on organic chicken towards umk staff purchasing intention in bachok.
publishDate 2017
url http://discol.umk.edu.my/id/eprint/10588/1/Nurzalikha%20Aimi%20Mohd%20Subri.pdf
http://discol.umk.edu.my/id/eprint/10588/
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score 13.211869