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Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image

The purpose of this qualitative study was to empower the young Chinese fans on social media through artificial intelligence (as virtual influencers) to control their body image. The study aimed to investigate fans' opinions, experiences, and obstacles in relation to body image perception, accep...

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主要な著者: Fan, Xiaoyu, Shamshudeen, Rosya Izyanie, Rahamad, Mohamad Saleeh
フォーマット: 論文
出版事項: Oxbridge Publishing House 2024
主題:
P Philology. Linguistics
Communication. Mass media
オンライン･アクセス:http://eprints.um.edu.my/47031/
https://doi.org/10.58262/V32I78.20
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id my.um.eprints.47031
record_format eprints
spelling my.um.eprints.470312025-01-07T08:35:14Z http://eprints.um.edu.my/47031/ Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image Fan, Xiaoyu Shamshudeen, Rosya Izyanie Rahamad, Mohamad Saleeh P Philology. Linguistics Communication. Mass media The purpose of this qualitative study was to empower the young Chinese fans on social media through artificial intelligence (as virtual influencers) to control their body image. The study aimed to investigate fans' opinions, experiences, and obstacles in relation to body image perception, acceptance and satisfaction through in-depth interviews with 21 informants. Based on the interview questions and research aims and objectives, a total of 11 themes were formulated to perform the thematic analysis. According to the findings, fan involvement, social media use, and exposure to idealized body ideals of virtual influencers had an impact on body image perceptions and among Chinese young female fans. The findings also highlighted the relevance of social support and positive fan groups in fostering body image satisfaction. This study's theoretical and practical implications add to the current literature by shedding light on the complex interplay between virtual celebrity, fan practices, social media and body image satisfaction. The study emphasizes the importance of focused interventions and support networks that meet the specific issues that Chinese young female fans experience in maintaining the confidence for embracing healthy body image. The study's weaknesses and future research directions are also discussed. Oxbridge Publishing House 2024-03 Article PeerReviewed Fan, Xiaoyu and Shamshudeen, Rosya Izyanie and Rahamad, Mohamad Saleeh (2024) Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image. Comunicar, 32 (78). pp. 249-264. ISSN 1134-3478, DOI https://doi.org/10.58262/V32I78.20 <https://doi.org/10.58262/V32I78.20>. https://doi.org/10.58262/V32I78.20 10.58262/V32I78.20
institution Universiti Malaya
building UM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaya
content_source UM Research Repository
url_provider http://eprints.um.edu.my/
topic P Philology. Linguistics
Communication. Mass media
spellingShingle P Philology. Linguistics
Communication. Mass media
Fan, Xiaoyu
Shamshudeen, Rosya Izyanie
Rahamad, Mohamad Saleeh
Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image
description The purpose of this qualitative study was to empower the young Chinese fans on social media through artificial intelligence (as virtual influencers) to control their body image. The study aimed to investigate fans' opinions, experiences, and obstacles in relation to body image perception, acceptance and satisfaction through in-depth interviews with 21 informants. Based on the interview questions and research aims and objectives, a total of 11 themes were formulated to perform the thematic analysis. According to the findings, fan involvement, social media use, and exposure to idealized body ideals of virtual influencers had an impact on body image perceptions and among Chinese young female fans. The findings also highlighted the relevance of social support and positive fan groups in fostering body image satisfaction. This study's theoretical and practical implications add to the current literature by shedding light on the complex interplay between virtual celebrity, fan practices, social media and body image satisfaction. The study emphasizes the importance of focused interventions and support networks that meet the specific issues that Chinese young female fans experience in maintaining the confidence for embracing healthy body image. The study's weaknesses and future research directions are also discussed.
format Article
author Fan, Xiaoyu
Shamshudeen, Rosya Izyanie
Rahamad, Mohamad Saleeh
author_facet Fan, Xiaoyu
Shamshudeen, Rosya Izyanie
Rahamad, Mohamad Saleeh
author_sort Fan, Xiaoyu
title Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image
title_short Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image
title_full Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image
title_fullStr Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image
title_full_unstemmed Empowering Chinese Young Female Fans on Social Media through Artificial Intelligence to Control their Body Image
title_sort empowering chinese young female fans on social media through artificial intelligence to control their body image
publisher Oxbridge Publishing House
publishDate 2024
url http://eprints.um.edu.my/47031/
https://doi.org/10.58262/V32I78.20
_version_ 1821105756624125952
score 13.251813

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