An incorporated RUU model for multi-agent systems in e-commerce

Purpose The purpose of this paper is to enhance trust in e-commerce multi-agent systems by presenting a model, called RUU, to select the most trustworthy provider agent based on learning from previous interactions and computing reliability, unreliability and uncertainty. Design/methodology/approach...

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Bibliographic Details
Main Authors: Majd, Elham, Hobson, Mark
Format: Article
Published: Emerald Group Publishing Ltd 2020
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Online Access:http://eprints.um.edu.my/36535/
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