Trust as mediating effect on the factors of technology adoption in hotels / Zubi Abdelati Ibrahim and Faiz Izwan Anuar
The purpose of this study is to explore the effect of perceived usefulness, perceived ease of use, and perceived credibility as independent variables, on the mobile application adoption in the Malaysian hotels as dependent variable. To further explore the relationships in this study, the research in...
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Format: | Article |
Language: | English |
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Faculty of Hotel & Tourism Management, Universiti Teknologi MARA
2024
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Online Access: | https://ir.uitm.edu.my/id/eprint/97886/1/97886.pdf https://ir.uitm.edu.my/id/eprint/97886/ https://www.jthca.org/ |
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