Organic meat purchase intention among Malay working adults and gender mediation test: a conceptual study / Tuan Ahmad Tuan Ismail ... [et al.]
This qualitative study aims to explore Malay working adults' tastes and motivations towards organic meat consumption in Malaysia. The study is about promoting organic meat to improve the environment and individual health. The independent variables considered in this study are health consciousne...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel & Tourism Management, Universiti Teknologi MARA
2024
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/97773/1/97773.pdf https://ir.uitm.edu.my/id/eprint/97773/ https://www.jthca.org/ |
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