Case study on promotional tools among night market traders at Segamat District / Ahmad Zuhair Abdul Manaf
The purpose of this study was to gain a better understanding of the importance of promotional tools toward night market traders of the factors that leading to influence the performance of business. Advertising, sales promotion and word of mouth is promotional tools that being choose by the researche...
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| Format: | Student Project |
| Language: | English |
| Published: |
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/90236/1/90236.pdf https://ir.uitm.edu.my/id/eprint/90236/ |
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