Exploring effectiveness of using sales promotional tools in Parkson Kajang / Mira Syahira Mohammad Noor
The purpose of this research is about to study the exploring effectiveness of using sales promotional tools by Parkson Kajang. Parkson Kajang is one of the types in the retailing industry. Parkson Kajang can be considered as departmental store which offers huge number of brands and products in one r...
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| Format: | Student Project |
| Language: | English |
| Published: |
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/85017/1/85017.pdf https://ir.uitm.edu.my/id/eprint/85017/ |
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