Potential of channel conflict in Beras Corporation Sendirian Berhad’s corporate marketing system / Semuel Belawan
Since 1997 BCSB marketing channel system has gone through phases of change first with establishment ofB’mart Sdn. Bhd. retailing system with 14 wholly owned retail outlets and score of exclusive B’mart retail agents covering major towns in Sarawak. At the same time it set up 4 JV wholesale distribut...
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| Format: | Student Project |
| Language: | English |
| Published: |
2004
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| Online Access: | https://ir.uitm.edu.my/id/eprint/78406/1/78406.pdf https://ir.uitm.edu.my/id/eprint/78406/ |
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