Factors affecting cosmetics buying behaviour among Faculty of Administrative Science and Policy Studies students in UiTM Sarawak Kampus Samarahan 2 / Ivy Diana Joe

This study attempts to study the factors affect cosmetics buying behaviour among Faculty of Administrative Science and Policy Studies students in UiTM Sarawak Kampus Samarahan 2. This research consists of seven factors (product quality, features and design of cosmetic product, brand name, store envi...

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Bibliographic Details
Main Author: Joe, Ivy Diana
Format: Student Project
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/78298/1/78298.pdf
https://ir.uitm.edu.my/id/eprint/78298/
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