Social influencer factors that affect young adult buying behaviour in Seremban / Muhammad Zarul Hisyamuddin Mohd Zaidi and Nurul Aqilah Kamaruddin

The purpose of the study is to examine the factors of the social influencers towards young adult buying behaviour in Seremban, Negeri Sembilan. The study was carried out in between December 2021 until January 2022. The study uses the questionnaire as their data collection method. The objective of th...

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Bibliographic Details
Main Authors: Mohd Zaidi, Muhammad Zarul Hisyamuddin, Kamaruddin, Nurul Aqilah
Format: Student Project
Language:English
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/76416/1/76416.pdf
https://ir.uitm.edu.my/id/eprint/76416/
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