The most influential 4PS towards student enrolment : the case of Cosmopoint International College of Technology / Haafiza Nadia Asan
The purpose of this project paper is to stude the most influential 4Ps which leads to students' enrolment in Cosmopoint International College of Technology Kota Kinabalu (CICT KK) . The researcher is focusing on the The Traditional Marketing Mix which is the product, place, price and promotion....
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| Format: | Student Project |
| Language: | English |
| Published: |
2014
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| Online Access: | https://ir.uitm.edu.my/id/eprint/71921/1/71921.pdf https://ir.uitm.edu.my/id/eprint/71921/ |
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