Understanding customer need: a case study of duta villa housing property / Fatin Zahareez Rahman

This research investigates both the understanding customer need when buying house and factors affecting customer preferences in purchase house. The study was undertaken in the Setia Alam, Shah Alam. The sample of the study consist of 92 qualified surveys from householders in Duta Villa property phas...

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Bibliographic Details
Main Author: Rahman, Fatin Zahareez
Format: Student Project
Language:English
Published: 2014
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/66641/1/66641.pdf
https://ir.uitm.edu.my/id/eprint/66641/
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