Attributes affecting quick service restaurants revisit intention among student of higher learning institutions / Wan Nor Farawahidah Mohd Khamis ... [et al.]
There is a growing demand for quick service restaurants worldwide. Notwithstanding the rapid growth, quick service restaurant is in a competitive industry in which the business survival depends on their ability to attract and retain their customers. Previous studies found that customers from limited...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Teknologi MARA Cawangan Pulau Pinang
2022
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/62422/1/62422.pdf https://ir.uitm.edu.my/id/eprint/62422/ http://ejssh.uitm.edu.my |
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