Success factors of marketing strategy in real estate business / Adlan Ahmad Bakri, Siti Hasniza Rosman and Suhana Ismail

In the era of the industrial revolution 4.0, it can be seen that real estate development is growing rapidly on the high demand for real estate in various types. Real estate developers are the important actors in the business cycle of real estate industry. The society’s perspective in real estate bus...

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Bibliographic Details
Main Authors: Ahmad Bakri, Adlan, Rosman, Siti Hasniza, Ismail, Suhana
Format: Article
Language:English
Published: Universiti Teknologi MARA 2021
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/46905/1/46905.pdf
http://ir.uitm.edu.my/id/eprint/46905/
https://aej.uitm.edu.my/view-issue.php?vid=12
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