Cover Image

Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim

The purpose of this research is about factors that affect a customer satisfaction towards local spices product. The most importance point is to investigate about the relation with service quality, product quality and store attributes that influences customer satisfaction that leads for loyalty. The...

Full description

Saved in:
Bibliographic Details
Main Author: Che Lazim, Mimi Shahira Wahida
Format: Student Project
Language:English
Published: Faculty of Business and Management, Universiti Teknologi MARA Cawangan Sarawak 2015
Subjects:
Business education
Consumer satisfaction
Online Access:http://ir.uitm.edu.my/id/eprint/25302/1/PPb_MIMI%20SHAHIRA%20WAHIDA%20CHE%20LAZIM%20BM%20Q%2015_5.pdf
http://ir.uitm.edu.my/id/eprint/25302/
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.uitm.ir.25302
record_format eprints
spelling my.uitm.ir.253022019-08-23T08:59:45Z http://ir.uitm.edu.my/id/eprint/25302/ Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim Che Lazim, Mimi Shahira Wahida Business education Consumer satisfaction The purpose of this research is about factors that affect a customer satisfaction towards local spices product. The most importance point is to investigate about the relation with service quality, product quality and store attributes that influences customer satisfaction that leads for loyalty. The target respondents of this study were 100 of respondent who have come to our factory, and also people who attended our booth during promotion activities made by the company. The secondary data were used in this study to gain information. 100 sets of questionnaire have been distributed to the respondent. In this study, a researcher using a SPSS version 2.0 for analyse their data given by their respondents. This report represents about the introduction view, the literature review, research methodology, findings and their interpretations of data, a recommendations, a conclusions and also for a bibliography. Furthermore, most of these chapters with explained in detailed with their subs topic that discuss with the essential procedures and steps for completing these study. On this chapter will discuss about the background of study, scope of study, problem statement, objectives and research question, limitation and significance involved and also discusses the definition of the main terms used in this research. Faculty of Business and Management, Universiti Teknologi MARA Cawangan Sarawak 2015 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25302/1/PPb_MIMI%20SHAHIRA%20WAHIDA%20CHE%20LAZIM%20BM%20Q%2015_5.pdf Che Lazim, Mimi Shahira Wahida (2015) Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim. [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Business education
Consumer satisfaction
spellingShingle Business education
Consumer satisfaction
Che Lazim, Mimi Shahira Wahida
Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim
description The purpose of this research is about factors that affect a customer satisfaction towards local spices product. The most importance point is to investigate about the relation with service quality, product quality and store attributes that influences customer satisfaction that leads for loyalty. The target respondents of this study were 100 of respondent who have come to our factory, and also people who attended our booth during promotion activities made by the company. The secondary data were used in this study to gain information. 100 sets of questionnaire have been distributed to the respondent. In this study, a researcher using a SPSS version 2.0 for analyse their data given by their respondents. This report represents about the introduction view, the literature review, research methodology, findings and their interpretations of data, a recommendations, a conclusions and also for a bibliography. Furthermore, most of these chapters with explained in detailed with their subs topic that discuss with the essential procedures and steps for completing these study. On this chapter will discuss about the background of study, scope of study, problem statement, objectives and research question, limitation and significance involved and also discusses the definition of the main terms used in this research.
format Student Project
author Che Lazim, Mimi Shahira Wahida
author_facet Che Lazim, Mimi Shahira Wahida
author_sort Che Lazim, Mimi Shahira Wahida
title Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim
title_short Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim
title_full Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim
title_fullStr Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim
title_full_unstemmed Customer satisfaction toward local spices product Taman Perpaduan Ipoh / Mimi Shahira Wahida Che Lazim
title_sort customer satisfaction toward local spices product taman perpaduan ipoh / mimi shahira wahida che lazim
publisher Faculty of Business and Management, Universiti Teknologi MARA Cawangan Sarawak
publishDate 2015
url http://ir.uitm.edu.my/id/eprint/25302/1/PPb_MIMI%20SHAHIRA%20WAHIDA%20CHE%20LAZIM%20BM%20Q%2015_5.pdf
http://ir.uitm.edu.my/id/eprint/25302/
_version_ 1685649979457142784
score 13.211869

Similar Items