Factors influencing green purchase intention among working consumers in Petaling Jaya, Selangor / Hanisah Mahmud Hishamuddin
With the significant increase of seriousness of global warming, people are getting more attention of protecting and preserving the natural environment. The environmental attitude and environmental knowledge of consumers towards the environment is increasing rapidly. This may influence consumer purch...
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Main Author: | Mahmud Hishamuddin, Hanisah |
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Format: | Student Project |
Language: | English |
Published: |
Faculty of Business and Management
2019
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Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/23458/1/PPb_HANISAH%20MAHMUD%20HISHAMUDDIN%20M%20BM%2019_5.pdf http://ir.uitm.edu.my/id/eprint/23458/ |
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