Group creativity and personality traits among Malaysian product design students / Wan Zaiyana Mohd Yusof and Amer Shakir Zainol

Brainstorming is a series of procedures (rules) designed to maximize the productivity of groups engaged in idea generation by reducing process losses, popularized by Osborn an advertising executive. This technique is always used by an organization in industrial design context. Students in industrial...

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Bibliographic Details
Main Authors: Mohd Yusof, Wan Zaiyana, Zainol, Amer Shakir
Format: Research Reports
Language:English
Published: Research Management Institute (RMI) 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/23243/1/LP_WAN%20ZAIYANA%20MOHD%20YUSOF%20RMI%2010_5.pdf
http://ir.uitm.edu.my/id/eprint/23243/
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