Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat

E-retailing provides a relatively new way of marketing, selling, paying and the delivery of goods over the Internet. A guideline suggested here to be followed to mitigate risks of running a web store consist of five stages; i) identifying risk factor and risk type, ii) analyzing risk scenario, ii...

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Bibliographic Details
Main Author: Nik Rahmat, Nik Faizah
Format: Thesis
Language:English
Published: 2005
Online Access:http://ir.uitm.edu.my/id/eprint/1718/1/TD_NIK%20FAIZAH%20NIK%20RAHMAT%20CS%2005_5%20P01.pdf
http://ir.uitm.edu.my/id/eprint/1718/
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