Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat

E-retailing provides a relatively new way of marketing, selling, paying and the delivery of goods over the Internet. A guideline suggested here to be followed to mitigate risks of running a web store consist of five stages; i) identifying risk factor and risk type, ii) analyzing risk scenario, ii...

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Main Author: Nik Rahmat, Nik Faizah
Format: Thesis
Language:English
Published: 2005
Online Access:http://ir.uitm.edu.my/id/eprint/1718/1/TD_NIK%20FAIZAH%20NIK%20RAHMAT%20CS%2005_5%20P01.pdf
http://ir.uitm.edu.my/id/eprint/1718/
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spelling my.uitm.ir.17182019-07-22T03:30:46Z http://ir.uitm.edu.my/id/eprint/1718/ Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat Nik Rahmat, Nik Faizah E-retailing provides a relatively new way of marketing, selling, paying and the delivery of goods over the Internet. A guideline suggested here to be followed to mitigate risks of running a web store consist of five stages; i) identifying risk factor and risk type, ii) analyzing risk scenario, iii) predicting the consequences of risk occurring, iv) planning for proper risk mitigation mechanism and v) assigning the right people to manage the risk. Results from this study also indicated that risks faced by click-andmortar and pure play e-tailers are similar in terms of customer and internet risks but very different in terms of business risks since click-and-mortar e-tailers usually have a higher budget at their disposal to spend in handling online business risks. In conclusion, businesses that conduct their transactions online will have to be ready to face problems that may not arise in running conventional stores. These risks, if left without proper handling, might lead to the downfall of e-tailers. 2005 Thesis NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/1718/1/TD_NIK%20FAIZAH%20NIK%20RAHMAT%20CS%2005_5%20P01.pdf Nik Rahmat, Nik Faizah (2005) Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat. Degree thesis, Universiti Teknologi MARA.
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
description E-retailing provides a relatively new way of marketing, selling, paying and the delivery of goods over the Internet. A guideline suggested here to be followed to mitigate risks of running a web store consist of five stages; i) identifying risk factor and risk type, ii) analyzing risk scenario, iii) predicting the consequences of risk occurring, iv) planning for proper risk mitigation mechanism and v) assigning the right people to manage the risk. Results from this study also indicated that risks faced by click-andmortar and pure play e-tailers are similar in terms of customer and internet risks but very different in terms of business risks since click-and-mortar e-tailers usually have a higher budget at their disposal to spend in handling online business risks. In conclusion, businesses that conduct their transactions online will have to be ready to face problems that may not arise in running conventional stores. These risks, if left without proper handling, might lead to the downfall of e-tailers.
format Thesis
author Nik Rahmat, Nik Faizah
spellingShingle Nik Rahmat, Nik Faizah
Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat
author_facet Nik Rahmat, Nik Faizah
author_sort Nik Rahmat, Nik Faizah
title Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat
title_short Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat
title_full Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat
title_fullStr Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat
title_full_unstemmed Risk mitigation guideline for click-and-mortar VS pure play companies / Nik Faizah Nik Rahmat
title_sort risk mitigation guideline for click-and-mortar vs pure play companies / nik faizah nik rahmat
publishDate 2005
url http://ir.uitm.edu.my/id/eprint/1718/1/TD_NIK%20FAIZAH%20NIK%20RAHMAT%20CS%2005_5%20P01.pdf
http://ir.uitm.edu.my/id/eprint/1718/
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score 13.211869