The relationship between place and hallmark event in a socio-cultural context / Musaddiq Mohamad

The tourism industry has been one of the key to economic growth globally, and as the second after manufacturing industry, particularly here in Malaysia (Thomas, 2012). With the scale of attracting bigger attention of audiences towards a cultural event, Hallmark event has always been the best solutio...

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Bibliographic Details
Main Author: Mohamad, Musaddiq
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/15986/1/TM_MUSADDIQ%20MOHAMAD%20KHALIL%20AD%2015_5.pdf
https://ir.uitm.edu.my/id/eprint/15986/
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