Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an...
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Main Authors: | Iyobhebhe, Itohan, Majekodunmi, Samuel Ayodele, Ogundele, Johnson Iyiola |
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Format: | Article |
Language: | English |
Published: |
Universiti Teknologi MARA, Perlis
2025
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/111108/1/111108.pdf https://ir.uitm.edu.my/id/eprint/111108/ https://myjms.mohe.gov.my/index.php/intelek/index |
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