Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an...
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Universiti Teknologi MARA, Perlis
2025
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my.uitm.ir.1111082025-03-06T22:58:47Z https://ir.uitm.edu.my/id/eprint/111108/ Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele jurnalintelek Iyobhebhe, Itohan Majekodunmi, Samuel Ayodele Ogundele, Johnson Iyiola Organization In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an organization in Lagos State. Survey research was employed, and a purposive sampling was used to select the study's organization and departments, which included eight departments. The population consisted of 70 workers, with a sample size of 59 estimated using Yamane's formula. The collection of primary data involved the utilization of a closed-ended questionnaire distributed through convenience sampling, and data was analyzed via SPSS v26, which provided the descriptive results and regression analysis with a 0.05% significance level. The questionnaire's reliability was assessed using a Cronbach Alpha test, yielding a cumulative score of 0.753. According to the study's findings, competitiveness is not statistically impacted by product innovation, process innovation, marketing innovation, and organizational innovation. Consequently, the study recommended a revisit of policy to promote and foster a culture of creativity and collaboration. Universiti Teknologi MARA, Perlis 2025-02 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/111108/1/111108.pdf Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele. (2025) Jurnal Intelek <https://ir.uitm.edu.my/view/publication/Jurnal_Intelek/>, 20 (1): 1. pp. 1-11. ISSN 2682-9223 https://myjms.mohe.gov.my/index.php/intelek/index |
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Organization Iyobhebhe, Itohan Majekodunmi, Samuel Ayodele Ogundele, Johnson Iyiola Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele |
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In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an organization in Lagos State. Survey research was employed, and a purposive sampling was used to select the study's organization and departments, which included eight departments. The population consisted of 70 workers, with a sample size of 59 estimated using Yamane's formula. The collection of primary data involved the utilization of a closed-ended questionnaire distributed through convenience sampling, and data was analyzed via SPSS v26, which provided the descriptive results and regression analysis with a 0.05% significance level. The questionnaire's reliability was assessed using a Cronbach Alpha test, yielding a cumulative score of 0.753. According to the study's findings, competitiveness is not statistically impacted by product innovation, process innovation, marketing innovation, and organizational innovation. Consequently, the study recommended a revisit of policy to promote and foster a culture of creativity and collaboration. |
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Article |
author |
Iyobhebhe, Itohan Majekodunmi, Samuel Ayodele Ogundele, Johnson Iyiola |
author_facet |
Iyobhebhe, Itohan Majekodunmi, Samuel Ayodele Ogundele, Johnson Iyiola |
author_sort |
Iyobhebhe, Itohan |
title |
Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele |
title_short |
Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele |
title_full |
Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele |
title_fullStr |
Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele |
title_full_unstemmed |
Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele |
title_sort |
innovation and organization competitiveness: a study of dangote cement plc., nigeria / itohan iyobhebhe, samuel ayodele majekodunmi and johnson iyiola ogundele |
publisher |
Universiti Teknologi MARA, Perlis |
publishDate |
2025 |
url |
https://ir.uitm.edu.my/id/eprint/111108/1/111108.pdf https://ir.uitm.edu.my/id/eprint/111108/ https://myjms.mohe.gov.my/index.php/intelek/index |
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1826074703601598464 |
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13.244413 |