Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele

In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an...

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Main Authors: Iyobhebhe, Itohan, Majekodunmi, Samuel Ayodele, Ogundele, Johnson Iyiola
Format: Article
Language:English
Published: Universiti Teknologi MARA, Perlis 2025
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Online Access:https://ir.uitm.edu.my/id/eprint/111108/1/111108.pdf
https://ir.uitm.edu.my/id/eprint/111108/
https://myjms.mohe.gov.my/index.php/intelek/index
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spelling my.uitm.ir.1111082025-03-06T22:58:47Z https://ir.uitm.edu.my/id/eprint/111108/ Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele jurnalintelek Iyobhebhe, Itohan Majekodunmi, Samuel Ayodele Ogundele, Johnson Iyiola Organization In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an organization in Lagos State. Survey research was employed, and a purposive sampling was used to select the study's organization and departments, which included eight departments. The population consisted of 70 workers, with a sample size of 59 estimated using Yamane's formula. The collection of primary data involved the utilization of a closed-ended questionnaire distributed through convenience sampling, and data was analyzed via SPSS v26, which provided the descriptive results and regression analysis with a 0.05% significance level. The questionnaire's reliability was assessed using a Cronbach Alpha test, yielding a cumulative score of 0.753. According to the study's findings, competitiveness is not statistically impacted by product innovation, process innovation, marketing innovation, and organizational innovation. Consequently, the study recommended a revisit of policy to promote and foster a culture of creativity and collaboration. Universiti Teknologi MARA, Perlis 2025-02 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/111108/1/111108.pdf Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele. (2025) Jurnal Intelek <https://ir.uitm.edu.my/view/publication/Jurnal_Intelek/>, 20 (1): 1. pp. 1-11. ISSN 2682-9223 https://myjms.mohe.gov.my/index.php/intelek/index
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Organization
spellingShingle Organization
Iyobhebhe, Itohan
Majekodunmi, Samuel Ayodele
Ogundele, Johnson Iyiola
Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
description In Nigeria, organizations encounter challenges in competing with their rivals in various aspects, such as product quality, process, organization innovation, and marketing innovation. Given this context, this study investigated the impact of innovation on competitiveness, with a specific focus on an organization in Lagos State. Survey research was employed, and a purposive sampling was used to select the study's organization and departments, which included eight departments. The population consisted of 70 workers, with a sample size of 59 estimated using Yamane's formula. The collection of primary data involved the utilization of a closed-ended questionnaire distributed through convenience sampling, and data was analyzed via SPSS v26, which provided the descriptive results and regression analysis with a 0.05% significance level. The questionnaire's reliability was assessed using a Cronbach Alpha test, yielding a cumulative score of 0.753. According to the study's findings, competitiveness is not statistically impacted by product innovation, process innovation, marketing innovation, and organizational innovation. Consequently, the study recommended a revisit of policy to promote and foster a culture of creativity and collaboration.
format Article
author Iyobhebhe, Itohan
Majekodunmi, Samuel Ayodele
Ogundele, Johnson Iyiola
author_facet Iyobhebhe, Itohan
Majekodunmi, Samuel Ayodele
Ogundele, Johnson Iyiola
author_sort Iyobhebhe, Itohan
title Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
title_short Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
title_full Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
title_fullStr Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
title_full_unstemmed Innovation and organization competitiveness: a study of Dangote Cement Plc., Nigeria / Itohan Iyobhebhe, Samuel Ayodele Majekodunmi and Johnson Iyiola Ogundele
title_sort innovation and organization competitiveness: a study of dangote cement plc., nigeria / itohan iyobhebhe, samuel ayodele majekodunmi and johnson iyiola ogundele
publisher Universiti Teknologi MARA, Perlis
publishDate 2025
url https://ir.uitm.edu.my/id/eprint/111108/1/111108.pdf
https://ir.uitm.edu.my/id/eprint/111108/
https://myjms.mohe.gov.my/index.php/intelek/index
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score 13.244413