Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers
This paper aims to investigate the dimension of knowledge factors of Muslim society’s purchase intention towards Halal products. Knowledge and religious belief are used as the independent variable while consumers’ factor intention is the dependent one. A quantitative study in this research utilizes...
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Malaysian Journal of Social Sciences and Humanities (MJSSH)
2020
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Online Access: | http://irep.iium.edu.my/80607/1/80607_Underlying%20the%20Dimension%20of%20Knowledge%20Factors.pdf http://irep.iium.edu.my/80607/ https://msocialsciences.com/index.php/mjssh/article/view/387/276 |
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my.iium.irep.806072020-06-03T03:54:17Z http://irep.iium.edu.my/80607/ Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers Septi, Iti Kartika, Betania Jaswir, Irwandi Jamaludin, Mohammad Aizat BP173.44 Human Rights In Islam BP188 Islamic religious life HC79 Special topics. Including air pollution, consumer demands,famines, flow of fund etc HF5437 Purchasing. Selling. Sales personnel. Sales executives This paper aims to investigate the dimension of knowledge factors of Muslim society’s purchase intention towards Halal products. Knowledge and religious belief are used as the independent variable while consumers’ factor intention is the dependent one. A quantitative study in this research utilizes a purposive sampling method that will generate answers from 400 respondents. These respondents are the Muslim consumers of the Micro Small Medium Enterprise (MSME) industry. The study is designed using a quantitative method which is Exploratory Factor Analysis (EFA). It is employed for data analysis to determine the number of knowledge factors or components of Muslim consumers in purchasing Halal product in Majalengka, Indonesia. From the exploratory factor analysis, the finding identifies three dimension of knowledge factors of Muslim consumers in purchasing Halal product. Malaysian Journal of Social Sciences and Humanities (MJSSH) 2020-04 Article PeerReviewed application/pdf en http://irep.iium.edu.my/80607/1/80607_Underlying%20the%20Dimension%20of%20Knowledge%20Factors.pdf Septi, Iti and Kartika, Betania and Jaswir, Irwandi and Jamaludin, Mohammad Aizat (2020) Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers. Malaysian Journal of Social Sciences and Humanities (MJSSH), 5 (4). pp. 34-40. E-ISSN 2504-8562 https://msocialsciences.com/index.php/mjssh/article/view/387/276 |
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BP173.44 Human Rights In Islam BP188 Islamic religious life HC79 Special topics. Including air pollution, consumer demands,famines, flow of fund etc HF5437 Purchasing. Selling. Sales personnel. Sales executives |
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BP173.44 Human Rights In Islam BP188 Islamic religious life HC79 Special topics. Including air pollution, consumer demands,famines, flow of fund etc HF5437 Purchasing. Selling. Sales personnel. Sales executives Septi, Iti Kartika, Betania Jaswir, Irwandi Jamaludin, Mohammad Aizat Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers |
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This paper aims to investigate the dimension of knowledge factors of Muslim society’s purchase intention towards Halal products. Knowledge and religious belief are used as the independent variable while consumers’ factor intention is the dependent one. A quantitative study in this research utilizes a purposive sampling method that will generate answers from 400 respondents. These respondents are the Muslim consumers of the Micro Small Medium Enterprise (MSME) industry. The study is designed using a quantitative method which is Exploratory Factor Analysis (EFA). It is employed for data analysis to determine the number of knowledge factors or components of Muslim consumers in purchasing Halal product in Majalengka, Indonesia. From the exploratory factor analysis, the finding identifies three dimension of knowledge factors of Muslim consumers in purchasing Halal product. |
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Article |
author |
Septi, Iti Kartika, Betania Jaswir, Irwandi Jamaludin, Mohammad Aizat |
author_facet |
Septi, Iti Kartika, Betania Jaswir, Irwandi Jamaludin, Mohammad Aizat |
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Septi, Iti |
title |
Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers |
title_short |
Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers |
title_full |
Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers |
title_fullStr |
Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers |
title_full_unstemmed |
Underlying the dimension of knowledge factors in purchasing Halal product among Muslim consumers |
title_sort |
underlying the dimension of knowledge factors in purchasing halal product among muslim consumers |
publisher |
Malaysian Journal of Social Sciences and Humanities (MJSSH) |
publishDate |
2020 |
url |
http://irep.iium.edu.my/80607/1/80607_Underlying%20the%20Dimension%20of%20Knowledge%20Factors.pdf http://irep.iium.edu.my/80607/ https://msocialsciences.com/index.php/mjssh/article/view/387/276 |
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