The use of social media for trip planning process: study of domestic tourists to Pahang

In recent years, the use and reliance of social media by tourists have increased. Social media becomes the alternative to traditional media in the process of trip planning and travel decisions. This study aims to identify the influences of social media towards the trip planning process, which are...

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Bibliographic Details
Main Authors: Fouzai @ Fauzi, Fatin Shafiqa, Abdul Latif, Samshul Amry
Format: Conference or Workshop Item
Language:English
Published: Kulliyyah of Languages and Management, International Islamic University Malaysia, Pagoh Campus 2019
Subjects:
Online Access:http://irep.iium.edu.my/77956/1/77956-DRSAM.pdf
http://irep.iium.edu.my/77956/
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