Cover Image

Measuring customer perceptions index using CMAC speech emotion mapping

Customer perception is very important in ensuring the positive feedbacks and endurance of a product or service in the market. Marketers conduct customer satisfaction survey to measure customer's need, expectation and experience through multiple instruments; such as verbal and written survey...

Full description

Saved in:
Bibliographic Details
Main Authors: Kamaruddin, Norhaslinda, Abdul Rahman, Abdul Wahab
Format: Conference or Workshop Item
Language:English
English
Published: IEEE Computer Society 2014
Subjects:
T Technology (General)
Online Access:http://irep.iium.edu.my/58455/26/58455-Measuring%20Customer%20Perceptions%20Index.pdf
http://irep.iium.edu.my/58455/4/58455_Measuring%20customer%20perceptions%20index%20using%20CMAC%20speech%20emotion%20mapping_SCOPUS.pdf
http://irep.iium.edu.my/58455/
http://ieeexplore.ieee.org/stamp/stamp.jsp?tp=&arnumber=6836605
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.iium.irep.58455
record_format dspace
spelling my.iium.irep.584552017-09-28T07:12:31Z http://irep.iium.edu.my/58455/ Measuring customer perceptions index using CMAC speech emotion mapping Kamaruddin, Norhaslinda Abdul Rahman, Abdul Wahab T Technology (General) Customer perception is very important in ensuring the positive feedbacks and endurance of a product or service in the market. Marketers conduct customer satisfaction survey to measure customer's need, expectation and experience through multiple instruments; such as verbal and written survey. In this paper, an exploratory approach of speech emotion mapping using cerebellum model articulation controller is proposed to gauge respondents' perception index through telephone survey. Experimental results show that such approach has a potential to be used as an alternative tool to discriminate respondents' perception. IEEE Computer Society 2014 Conference or Workshop Item REM application/pdf en http://irep.iium.edu.my/58455/26/58455-Measuring%20Customer%20Perceptions%20Index.pdf application/pdf en http://irep.iium.edu.my/58455/4/58455_Measuring%20customer%20perceptions%20index%20using%20CMAC%20speech%20emotion%20mapping_SCOPUS.pdf Kamaruddin, Norhaslinda and Abdul Rahman, Abdul Wahab (2014) Measuring customer perceptions index using CMAC speech emotion mapping. In: International Conference on Advanced Computer Science Applications and Technologies, ACSAT 2013, 23-24 December 2013, Kuching, Malaysia. http://ieeexplore.ieee.org/stamp/stamp.jsp?tp=&arnumber=6836605 10.1109/ACSAT.2013.76
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
English
topic T Technology (General)
spellingShingle T Technology (General)
Kamaruddin, Norhaslinda
Abdul Rahman, Abdul Wahab
Measuring customer perceptions index using CMAC speech emotion mapping
description Customer perception is very important in ensuring the positive feedbacks and endurance of a product or service in the market. Marketers conduct customer satisfaction survey to measure customer's need, expectation and experience through multiple instruments; such as verbal and written survey. In this paper, an exploratory approach of speech emotion mapping using cerebellum model articulation controller is proposed to gauge respondents' perception index through telephone survey. Experimental results show that such approach has a potential to be used as an alternative tool to discriminate respondents' perception.
format Conference or Workshop Item
author Kamaruddin, Norhaslinda
Abdul Rahman, Abdul Wahab
author_facet Kamaruddin, Norhaslinda
Abdul Rahman, Abdul Wahab
author_sort Kamaruddin, Norhaslinda
title Measuring customer perceptions index using CMAC speech emotion mapping
title_short Measuring customer perceptions index using CMAC speech emotion mapping
title_full Measuring customer perceptions index using CMAC speech emotion mapping
title_fullStr Measuring customer perceptions index using CMAC speech emotion mapping
title_full_unstemmed Measuring customer perceptions index using CMAC speech emotion mapping
title_sort measuring customer perceptions index using cmac speech emotion mapping
publisher IEEE Computer Society
publishDate 2014
url http://irep.iium.edu.my/58455/26/58455-Measuring%20Customer%20Perceptions%20Index.pdf
http://irep.iium.edu.my/58455/4/58455_Measuring%20customer%20perceptions%20index%20using%20CMAC%20speech%20emotion%20mapping_SCOPUS.pdf
http://irep.iium.edu.my/58455/
http://ieeexplore.ieee.org/stamp/stamp.jsp?tp=&arnumber=6836605
_version_ 1643615359821938688
score 13.211869

Similar Items