Customer knowledge management, trust, commitment and customer lifetime value in islamic insurance industry
This study is to examine the influence of customer knowledge management on customer lifetime value in the Islamic insurance industry. A research framework is proposed to determine the relations between customer knowledge management, trust, commitment and customer lifetime value. The population of...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/27514/1/5.pdf http://irep.iium.edu.my/27514/ |
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