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Impact of diffusion of innovation among Pakistani consumers' adoption of Halal cosmetics

The market for halal cosmetics has recently grown due to factors including the expanding Muslim populace and their choice of pleasant, hygienic, and secure cosmetics. This study investigates consumer willingness for halal cosmetics adoption and considers the ramifications of such adoption. In addi...

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書誌詳細
第一著者:	Haque, A. K. M. Ahasanul
フォーマット:	Proceeding Paper
言語:	English
出版事項:	2023
主題:	HF5001 Business. Business Administration
オンライン･アクセス:	http://irep.iium.edu.my/109784/7/109784_IMPACT%20OF%20DIFFUSION%20OF%20INNOVATION%20AMONG%20PAKISTANI%20CONSUMERS%27%20ADOPTION%20OF%20HALAL%20COSMETICS.pdf http://irep.iium.edu.my/109784/
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