E-marketing in Islamic markets
During the previous decade, there have been several innovations and improvements in the world of marketing. Parallelly, Muslims around the world are showing a growing readiness to apply Islamic principles to their business transactions. They want to know whether Internet marketing strategies are S...
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| Main Authors: | , |
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| Format: | Book Chapter |
| Language: | English English |
| Published: |
Springer
2022
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/100784/7/100784_E-Marketing%20in%20Islamic%20Markets.pdf http://irep.iium.edu.my/100784/8/100784_E-marketing%20in%20Islamic%20markets_Scopus.pdf http://irep.iium.edu.my/100784/ https://link.springer.com/book/10.1007/978-3-030-98160-0 |
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