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INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA

In Malaysia, paddy rice is one of the most important agricultural crops and is the main staplefoodfor the nation. Despite the continuous efforts and current initiatives, country is currently facing new challenges with respect to producing new findings, ideas, methods or technologies to increase t...

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Main Author: MANNAN, SOBIA
Format: Thesis
Language:English
Published: 2016
Subjects:
P Philology. Linguistics
Online Access:http://utpedia.utp.edu.my/21870/1/2016-MANAGEMENT%20AND%20HUMANITIES-INNOVATION%20DIFFUSION%20GREEN%20FERTILIZER%20TECHNOLOGY%20AMONG%20PADDY%20FARMERS%20IN%20MALAYSIA-SOBIA%20MANNAN.pdf
http://utpedia.utp.edu.my/21870/
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spelling my-utp-utpedia.218702021-09-24T14:51:46Z http://utpedia.utp.edu.my/21870/ INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA MANNAN, SOBIA P Philology. Linguistics In Malaysia, paddy rice is one of the most important agricultural crops and is the main staplefoodfor the nation. Despite the continuous efforts and current initiatives, country is currently facing new challenges with respect to producing new findings, ideas, methods or technologies to increase the yield. One of the problem faced by the Malaysian government is the lack of awareness on green technologies among farmers that could help them to increase production. Therefore, diffusion of innovation is essential to enhance knowledge and awareness of green technologies among farmers. Moreover, it is also important to ensure effective communication to increase rice yield in order to meet the government's target. Therefore, this study examined the influence of innovation attributes, communication channels and awareness on Green Fertilizer Technology (GFT) adoption among paddy farmers. 2016-05 Thesis NonPeerReviewed application/pdf en http://utpedia.utp.edu.my/21870/1/2016-MANAGEMENT%20AND%20HUMANITIES-INNOVATION%20DIFFUSION%20GREEN%20FERTILIZER%20TECHNOLOGY%20AMONG%20PADDY%20FARMERS%20IN%20MALAYSIA-SOBIA%20MANNAN.pdf MANNAN, SOBIA (2016) INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA. Masters thesis, Universiti Teknologi PETRONAS.
institution Universiti Teknologi Petronas
building UTP Resource Centre
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Petronas
content_source UTP Electronic and Digitized Intellectual Asset
url_provider http://utpedia.utp.edu.my/
language English
topic P Philology. Linguistics
spellingShingle P Philology. Linguistics
MANNAN, SOBIA
INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA
description In Malaysia, paddy rice is one of the most important agricultural crops and is the main staplefoodfor the nation. Despite the continuous efforts and current initiatives, country is currently facing new challenges with respect to producing new findings, ideas, methods or technologies to increase the yield. One of the problem faced by the Malaysian government is the lack of awareness on green technologies among farmers that could help them to increase production. Therefore, diffusion of innovation is essential to enhance knowledge and awareness of green technologies among farmers. Moreover, it is also important to ensure effective communication to increase rice yield in order to meet the government's target. Therefore, this study examined the influence of innovation attributes, communication channels and awareness on Green Fertilizer Technology (GFT) adoption among paddy farmers.
format Thesis
author MANNAN, SOBIA
author_facet MANNAN, SOBIA
author_sort MANNAN, SOBIA
title INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA
title_short INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA
title_full INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA
title_fullStr INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA
title_full_unstemmed INNOVATION DIFFUSION OF GREEN FERTILIZER TECHNOLOGY AMONG PADDY FARMERS IN MALAYSIA
title_sort innovation diffusion of green fertilizer technology among paddy farmers in malaysia
publishDate 2016
url http://utpedia.utp.edu.my/21870/1/2016-MANAGEMENT%20AND%20HUMANITIES-INNOVATION%20DIFFUSION%20GREEN%20FERTILIZER%20TECHNOLOGY%20AMONG%20PADDY%20FARMERS%20IN%20MALAYSIA-SOBIA%20MANNAN.pdf
http://utpedia.utp.edu.my/21870/
_version_ 1739832924048457728
score 13.211869

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