FACTORS INFLUENCING CONTINUANCE USAGE INTENTION OF AIRLINE WEB SITES THROUGH A WEBSITE QUALITY EVALUA T!ON APPROACH

The advantages of using airline websites are well documented; even then, the continuance usage intention to use airline websites is quite low compared to other information system. Evidence exists that customers long term intention to use is very important for successful adoption of information sy...

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Bibliographic Details
Main Author: KHAN, HUMERA
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:http://utpedia.utp.edu.my/21557/1/2015%20-INFORMATION%20TECHNOLOGY%20-%20FACTORS%20INFLUENCING%20CONTINUANCE%20USAGE%20INTENTION%20OF%20AIRLINE%20WEBSITES%20THROUGH%20A%20WEBSITE%20QUALITY..%20-%20HUMERA%20KHAN.pdf
http://utpedia.utp.edu.my/21557/
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