Factors affecting consumers’ intention towards green banking in Malaysia
As green banking is a new trend in Malaysia, some Malaysians are still unfamiliar with and unaware of the idea of green banking. Also, there are insufficient studies in Malaysia that are related to consumers’ intention towards green banking. Therefore, this study aims to examine the factors affectin...
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| Main Authors: | , , , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2024
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/6920/1/Candy_Yee_Jia_En_2004685_(1).pdf http://eprints.utar.edu.my/6920/ |
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