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The Determinants Of Audience Gratification Towards Digital Billboards

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Main Authors: Luan, Koh Yi, Ming, Lok Chuan, Syed Hezer, Syed Hasif
Format: Final Year Project / Dissertation / Thesis
Published: 2014
Subjects:
T Technology (General)
Online Access:http://eprints.utar.edu.my/1688/1/THE_DETERMINANTS_OF_AUDIENCE_GRATIFICATION_TOWARDS_DIGITAL_BILLBOARDS.pdf
http://eprints.utar.edu.my/1688/
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id my-utar-eprints.1688
record_format eprints
spelling my-utar-eprints.16882015-10-27T09:00:24Z The Determinants Of Audience Gratification Towards Digital Billboards Luan, Koh Yi Ming, Lok Chuan Syed Hezer, Syed Hasif T Technology (General) 2014-11 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/1688/1/THE_DETERMINANTS_OF_AUDIENCE_GRATIFICATION_TOWARDS_DIGITAL_BILLBOARDS.pdf Luan, Koh Yi and Ming, Lok Chuan and Syed Hezer, Syed Hasif (2014) The Determinants Of Audience Gratification Towards Digital Billboards. Final Year Project, UTAR. http://eprints.utar.edu.my/1688/
institution Universiti Tunku Abdul Rahman
building UTAR Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Tunku Abdul Rahman
content_source UTAR Institutional Repository
url_provider http://eprints.utar.edu.my
topic T Technology (General)
spellingShingle T Technology (General)
Luan, Koh Yi
Ming, Lok Chuan
Syed Hezer, Syed Hasif
The Determinants Of Audience Gratification Towards Digital Billboards
format Final Year Project / Dissertation / Thesis
author Luan, Koh Yi
Ming, Lok Chuan
Syed Hezer, Syed Hasif
author_facet Luan, Koh Yi
Ming, Lok Chuan
Syed Hezer, Syed Hasif
author_sort Luan, Koh Yi
title The Determinants Of Audience Gratification Towards Digital Billboards
title_short The Determinants Of Audience Gratification Towards Digital Billboards
title_full The Determinants Of Audience Gratification Towards Digital Billboards
title_fullStr The Determinants Of Audience Gratification Towards Digital Billboards
title_full_unstemmed The Determinants Of Audience Gratification Towards Digital Billboards
title_sort determinants of audience gratification towards digital billboards
publishDate 2014
url http://eprints.utar.edu.my/1688/1/THE_DETERMINANTS_OF_AUDIENCE_GRATIFICATION_TOWARDS_DIGITAL_BILLBOARDS.pdf
http://eprints.utar.edu.my/1688/
_version_ 1646030744823267328
score 13.211869

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