A survey on product promotion via e-commerce platforms - case study in Malaysia

A survey by Malaysian Communication and Multimedia Commission (MCMC) has shown that Internet users in Malaysia has increased up to 88.7% in year 2020 compared to 76.9% in year 2016 which is quite high increase in percentage. The pervasive use of smartphones and computers nowadays as well as the...

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Bibliographic Details
Main Authors: Ibrahim Sulaiman, Mohammed, Mohammad Ahmed, Alomari, Ismail Ahmed, Al-Qasem, M.Hafiz, Yusof
Format: Conference or Workshop Item
Language:English
English
Published: 2021
Subjects:
Online Access:http://eprints.unisza.edu.my/4265/1/FH03-FIK-21-55698.pdf
http://eprints.unisza.edu.my/4265/2/FH03-FIK-21-55625.pdf
http://eprints.unisza.edu.my/4265/
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