Representation of popular Korean culture (K-Pop) Industrial Identity through a virtual ethnographic approach
The popularity of Korean pop (K-Pop) culture can be seen through the growth of a massive fan base without age restrictions, and is currently the largest in the music and entertainment industry. K-Pop fans who occupy a fandom are known as K-Popers. This present study explains the representation of i...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2023
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| Online Access: | http://journalarticle.ukm.my/23021/1/komunikasi_22.pdf http://journalarticle.ukm.my/23021/ https://ejournal.ukm.my/mjc/issue/view/1610 |
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