The theory of Ethiopian Logos: a semiotics analysis
Just like a human face, a logo is the principal image of a given institution. This research explored the types of messages Ethiopian public universities want to construct and mediate by the use of logo as well as the definite pattern the logo usage has followed. Both qualitative and quantitative met...
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| Format: | Article |
| Language: | English |
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Penerbit Universiti Kebangsaan Malaysia
2020
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| Online Access: | http://journalarticle.ukm.my/14478/1/26152-122718-1-PB.pdf http://journalarticle.ukm.my/14478/ http://ejournal.ukm.my/mjc/issue/view/1257 |
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