Developing a culturally-relevant public relations theory for Indonesia
The article views public relations study and practice from an Indonesian perspective. As an applied communication science, public relations has been dominated by Western perspective. However, the idea of the need to study communication from the Eastern (including Indonesian) perspective has emerged...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2017
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| Online Access: | http://journalarticle.ukm.my/10530/1/17165-48648-2-PB.pdf http://journalarticle.ukm.my/10530/ http://ejournal.ukm.my/mjc/issue/view/901 |
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