Beyond profit: Corporate social responsibility (CSR) practices amongst hoteliers in Pulau Pinang, Malaysia
The concept of corporate social responsibility (CSR) has grown exponentially in the last decade and is gradually becoming a rising trend within the hospitality sector. In Pulau Pinang, the hospitality sector is not new and its potential in delivering benefits to the local communities is still a much...
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| Format: | Thesis |
| Language: | en en en |
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2018
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| Online Access: | https://etd.uum.edu.my/6929/1/DepositPermission_s94767.pdf https://etd.uum.edu.my/6929/2/s94767_01.pdf https://etd.uum.edu.my/6929/3/s94767_02.pdf https://etd.uum.edu.my/6929/ |
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