Kansei Engineering Approach For The Customers Preferences Of Car Design
In today’s business environment,all companies must prioritize their extraordinary consciousness to determine the customers’ design preferences before producing a certain product since customer design has become the primary concern of the companies’ marketing strategy.This study is related to the cha...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | en |
| Published: |
Springer Verlag
2018
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| Subjects: | |
| Online Access: | http://eprints.utem.edu.my/id/eprint/21316/2/KEER2018.pdf http://eprints.utem.edu.my/id/eprint/21316/ https://link.springer.com/chapter/10.1007/978-981-10-8612-0_31 https://doi.org/10.1007/978-981-10-8612-0_31 |
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