Exploring the Relationship Between Attitude, Subjective Norms, Perceived Behavioral Control, and Purchase Intention on Halal Chocolate among Gen Z

E-Proceedings (Extended Abstract) Seminar Antarabangsa Islam dan Sains 2023 : “Peneraju Sains Islam di Persada Antarabangsa”/Editors : Nuradli Ridzwan Shah Bin Mohd Dali, Wan Muhammad Shaker Bin Wan Adnan, Syed Najihuddin Bin Syed Hassan 19 Disember 2023 Anjuran: Persatuan Kakitangan Akademik U...

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Bibliographic Details

Main Authors:	Wan Rasyidah Wan Nawang, Syadiyah Abdul Shukor, Anita Ismail, Amalina Mursidi
Format:	journal::journal article
Language:	en_US
Published:	Penerbit USIM 2024
Subjects:	Consumer behavior intention Halal chocolate Generation Z Muslims
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