Personal Data Protection Of Predictive Analytics In Online Shopping: From Malaysian Legal Perspective
Lack of legal coverage over personal data protection in predictive analytics of online shopping is a huge concern. This would expose their personal data to misuse whether for legal or illegal purposes especially in online shopping, hence cause privacy intrusion. It was argued that the information us...
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| Main Authors: | , |
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| Format: | Article |
| Language: | en_US |
| Published: |
Penerbit USIM, Universiti Sains Islam Malaysia
2024
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| Subjects: | |
| Online Access: | http://inpac-fsu.usim.edu.my/ |
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