Emerging data security and information privacy issues in the lodging industry: the impact of brand confidence

Emerging AI technologies are intensifying longstanding privacy and data security challenges in the lodging sector. Thus, this study investigated how various information privacy constructs influence customers’ decisions to switch in the context of data privacy management in the lodging industry in to...

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Bibliographic Details

Main Authors:	Han, Heesup, Zhang, Chen Jason, Ketema, Abrham Fentaw, Kim, Seongseop Sam, Chua, Bee Lia, Al-Ansi, Amr
Format:	Article
Language:	en
Published:	Elsevier 2025
Subjects:	Tourism, Leisure and Hospitality Management Strategy and Management
Online Access:	http://psasir.upm.edu.my/id/eprint/122495/1/122495.pdf http://psasir.upm.edu.my/id/eprint/122495/ https://linkinghub.elsevier.com/retrieve/pii/S0278431925004414
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