Influence of Chinese cultural values on consumer decision-making: a PRISMA-based systematic review
Employing the preferred reporting items for systematic reviews and metaanalyses (PRISMA) methodology, this study provides an incisive exploration into the nexus between traditional Chinese cultural values and their impact on consumer decision-making processes. The central objective was to ascertain...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | en |
| Published: |
Institute of Advanced Science Extension (IASE)
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/116674/1/116674.pdf http://psasir.upm.edu.my/id/eprint/116674/ https://www.science-gate.com/IJAAS/2024/V11I1/1021833ijaas202401009.html |
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