Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
This qualitative study explores the changes in the commercial environment as external changes impact mobile customer payment (mPayment) adoption from the service provider based on Contingency Theory (CT) underpinnings. To test the objectives, data was collected from semistructured personal interview...
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| Main Authors: | , , , , |
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| Format: | Article |
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Malque Publishing
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/115994/ https://malque.pub/ojs/index.php/msj/article/view/5111 |
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